There is an old saying that a picture is worth a thousand words. And in today’s world of nonstop photos and content being delivered every second, it rings even more true. While many social media networks these days deliver visual content and videos, Instagram cuts through the clutter and focuses solely on high quality pictures and videos.
There is some method to the madness. Our brains love images. SearchEngineJournal reports 90% of information transmitted to the brain is visual and those visuals are processed 60,000 times faster than text.