Reading time: 2.5 minutes Marketing has always been about psychology. We anticipate what will create the environment to make a person take a unique action and we strategize accordingly with tactics to get the result we ...

Reading time: 2.5 minutes While AI brings many benefits for digital marketers, it is important to be aware that there is a darker side to these tools. It’s easy to think that because these tools exist, then their ...

Reading time: 2.5 minutes The world of AI marketing may be unfamiliar to you, but it will soon be the major way that digital marketing is accomplished. Marketers can no longer afford to ignore this trend as more and ...

Reading time: 2.5 minutes You’re an experienced marketer. But you haven’t yet taken the plunge into the world of AI for digital marketing. Your current strategies and tactics have worked well enough, right? We agree ...

Reading time: 2.5 minutes While AI is going to revolutionize many facets of digital marketing, there will always be a need for humans. AI is not going to eliminate marketing jobs, whatever anyone may say. These systems ...

Reading time: 2.5 minutes More and more marketers are getting on board with AI marketing. They’re using new tools and finding new and better ways to reach people. They’re outsmarting their competitors and staying a step ...

Reading time: 2.5 minutes There are a lot of AI terms out there, and as digital marketers, it’s just as well that we be familiar with them. AI is going to be a big part of what the future of digital marketing looks ...

Reading time: 2.5 minutes The marketing AI field is constantly growing and developing, so we thought it would be appropriate to extend our glossary so you can have an enhanced understanding of AI marketing terms. You ...

Reading time: 2.5 minutes Some surveys suggest that in 2020, artificial intelligence will eliminate 1.8 million jobs and create 2.3 million jobs. AI has been seen by many to be the destroyer of traditional jobs. But in ...

Reading time: 2.5 minutes It’s one of the primary responsibilities of a digital marketer: finding the right-fit, qualified leads that will move through your sales funnel to become a customer. You’re always on the ...