Privacy Concerns Trump All
Privacy is a hot-button topic for sure and we will likely see that continue into the summer and perhaps for the better part of 2018 while companies scramble to assure users they are keeping their information secure.
Facebook has suspended 200 apps that may have leaked private data, pending investigation. This may indicate privacy concerns are not over even though Facebook’s stock has rebounded to pre-scandal levels.
While many individuals left Facebook following the #deletefacebook movement, few small businesses did. Apparently, 80% of small businesses use Facebook to promote their business and most of the posts created are meant for public consumption. Since the whole point is sharing their content, there is little concern about who gets ahold of it.